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	<description>SEO, AdWords, Google Map and more...</description>
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		<title>AdWords Campaigns</title>
		<link>http://www.purpleslug.com/adwords-campaigns.html</link>
		<comments>http://www.purpleslug.com/adwords-campaigns.html#comments</comments>
		<pubDate>Fri, 25 Mar 2011 15:01:02 +0000</pubDate>
		<dc:creator>dundas666</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

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		<description><![CDATA[Our AdWords campaign management team can help create a highly focused and cost-effective online advertising campaign for your business, using tried and tested techniques and tools to get the best value and highest return for your advertising budget. Or if you already have an AdWords campaign but aren&#8217;t convinced you&#8217;re getting the sales you should, [...]]]></description>
			<content:encoded><![CDATA[<p>Our AdWords campaign management team can help create a highly focused and cost-effective online advertising campaign for your business, using tried and tested techniques and tools to get the best value and highest return for your advertising budget.</p>
<p>Or if you already have an AdWords campaign but aren&#8217;t convinced you&#8217;re getting the sales you should, we can advise you how to re-structure your advertisments for maximum return. One single, simple modification to a recent client&#8217;s existing AdWords campaign tripled their online sales overnight.</p>
<p>AdWords provides comprehensive feedback and analysis tools for managing advertising campaigns, allowing us to direct your advertising spend where it is most productive. Cost-ineffective strategies can be demoted and successful campaigns reinforced, ensuring optimum return on investment.</p>
<h2>AdWords Campaign Services</h2>
<p>We can:</p>
<ul>
<li>create an effective new AdWords online advertising campaign</li>
<li>advise how to maximise your return from an existing AdWords campaign</li>
<li>provide ongoing management of campaigns</li>
<li>set up &#8220;conversion&#8221; metrics so you can compare advertising costs to actual sales</li>
<li>create regional campaigns for different geographical target areas</li>
</ul>
<p>
Email us at <a href="mailto:adwords@purpleslug.com">adwords@purpleslug.com</a> to discuss how we can create an effective Google AdWords campaign for you today.</p>
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		<title>Search Engine Optimisation (SEO)</title>
		<link>http://www.purpleslug.com/search-engine-optimisation-seo.html</link>
		<comments>http://www.purpleslug.com/search-engine-optimisation-seo.html#comments</comments>
		<pubDate>Fri, 25 Mar 2011 14:57:29 +0000</pubDate>
		<dc:creator>dundas666</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://purpleslug.com/?p=39</guid>
		<description><![CDATA[There are already over 2 billion websites on the internet and that number is growing every minute. With over 85% of internet users using search engines to find products and services, it is critical to use search engine optimisation techniques to ensure that they will find *your* website and not your competitors. PurpleSlug can help [...]]]></description>
			<content:encoded><![CDATA[<p>There are already over 2 billion websites on the internet and that number is growing every minute. With over 85% of internet users using search engines to find products and services, it is critical to use search engine optimisation techniques to ensure that they will find *your* website and not your competitors.</p>
<p>PurpleSlug can help you optimise your website to ensure it achieves maximum visibility to search engines such as Google. From recommendations on simple changes to your web content, to more sophisticated keyword research and link management processes, PurpleSlug can help you make the most from your investment into your website.</p>
<h2>SEO Services</h2>
<p>Our services include:</p>
<ul>
<li>Keyword selection analysis</li>
<li>Keywords placement in web content</li>
<li>Simple suggestions for optimising your web content</li>
<li>Optimising internal website links</li>
<li>Getting external links to your website</li>
<li>Submitting your website to many search engines</li>
<li>Getting listed in Google quickly</li>
<li>&#8230; and much more</li>
</ul>
<p>Email us at <a href="mailto:seo@purpleslug.com">seo@purpleslug.com</a> to discuss how we can make your website stand out from the crowd.</p>
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		<title>Google Maps</title>
		<link>http://www.purpleslug.com/google-maps.html</link>
		<comments>http://www.purpleslug.com/google-maps.html#comments</comments>
		<pubDate>Fri, 25 Mar 2011 14:43:13 +0000</pubDate>
		<dc:creator>dundas666</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://purpleslug.com/?p=16</guid>
		<description><![CDATA[Putting a Google map in your website is simply a great way to show your customers where your business is located, and makes your website appear more dynamic and attractive. Some other common uses of mapping: Allowing customers to enter their address and then showing them driving directions both graphically and as step-by-step instructions Driving [...]]]></description>
			<content:encoded><![CDATA[<p>Putting a Google map in your website is simply a great way to show your customers where your business is located, and makes your website appear more dynamic and attractive.</p>
<p>Some other common uses of mapping:</p>
<ul>
<li>Allowing customers to enter their address and then showing them driving directions both graphically and as step-by-step instructions</li>
<li>Driving directions from fixed points such as airport or train station both graphically and as step-by-step instructions</li>
<li>Showing multiple points on the map indicating related points of interest, for example local visitor attractions or transport hubs</li>
</ul>
<h2>Standard Map</h2>
<p><img src="/wp-content/uploads/Simple.gif" width="200" height="150" border="0" alt="Image for Google mapping services" class="alignnone size-full wp-image-32" align="right" hspace="5" /> A simple location map is an effective way to show where your business operates using a single &#8216;marker&#8217; to pinpoint the location. The website visitor can zoom in and out, pan left, right, up and down, switch between map and satellite photo views.</p>
<p><a href="http://www.ila-chateau.com/canisy/map.htm" target="_blank">Click here for a real example</a><br />(opens in a new window)</p>
<p>Pricing: from US$150<br />
<br clear="all" /></p>
<h2>Multiple Markers</h2>
<p><img src="/wp-content/uploads/Multi.gif" width="200" height="150" border="0" alt="Image for Google mapping services" class="alignnone size-full wp-image-32" align="right" hspace="5" /> Multiple markers can show nearby related points of interest and how they are geographically related to your business. In addition, the map can be configured so that when the website visitor clicks on a marker a pop-up balloon appears showing more information about that location, and can include pictures and links to external websites.</p>
<p><a href="http://www.ila-chateau.com/terrass/Map.aspx" target="_blank">Click here for a real example</a><br />(opens in a new window)</p>
<p>Pricing: from US$250<br />
<br clear="all" /></p>
<h2>Driving Directions</h2>
<p><img src="/wp-content/uploads/DrivingDirections.gif" width="200" height="150" border="0" alt="Image for Google mapping services" class="alignnone size-full wp-image-32" align="right" hspace="5" /></a><br />
Driving directions can be extremely useful to customers if they need to make their way to your place of business by car, and they normally include a visual route shown on the map plus step-by-step driving instructions. Multiple routes can be accommodated on the map &#8211; directions from airport, train station, town center etc &#8211; by asking users to click on the route they want to display. Please note driving directions are not available in all locations.</p>
<p><a href="http://www.warm-glass.co.uk/contact-us-cms-3.html" target="_blank">Click here for a real example</a><br />(opens in a new window)</p>
<p>Pricing: from US$300<br />
<br clear="all" /></p>
<p>Email us at <a href="mailto:mapping@purpleslug.com">mapping@purpleslug.com</a> to discuss how we can put an interactive Google map in your website.</p>
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		<title>PurpleSlug</title>
		<link>http://www.purpleslug.com/purpleslug.html</link>
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		<pubDate>Fri, 18 Mar 2011 10:14:54 +0000</pubDate>
		<dc:creator>dundas666</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://purpleslug.com/?p=6</guid>
		<description><![CDATA[Hello and welcome to PurpleSlug.com. Let us help you get the most from your online investment by maximising awareness of your website. By using our tried and trusted techniques, you will achieve a higher online profile, attract more site visitors, gain a competitive advantage and increase online sales. Our core Search Engine Optimisation and AdWords [...]]]></description>
			<content:encoded><![CDATA[<p>Hello and welcome to PurpleSlug.com. Let us help you get the most from your online investment by maximising awareness of your website. By using our tried and trusted techniques, you will achieve a higher online profile, attract more site visitors, gain a competitive advantage and increase online sales. Our core <strong>Search Engine Optimisation</strong> and <strong>AdWords Management</strong> services are now joined by a new <strong>Google Mapping</strong> division which allows you to incorporate Google Maps into your website, from simple business location maps to sophisticated mashup applications.</p>
<h2>Google Mapping Services</h2>
<p>Interactive Google maps are a great way to show your customers where you do business, and our skills and experience can help you incorporate a fully customised map as an integral part of your website &#8211; not an external link to Google maps. Whether it&#8217;s just a simple but effective location maps or a sophisticated multi-point mashup &#8211; showing for example all the nearby visitor attractions and/or transport links &#8211; or enabling your customer to enter their postal code and receiving detailed driving instructions, we can create a stunning map to complement your website.<br />
<a href="google-maps.html">Click here for more info&#8230;</a></p>
<h2>Search Engine Optimisation</h2>
<p>Creating a website to market your products or services is a must in the internet age, but if no-one can find it then it is a waste of money and effort. It IS possible to structure your website to make it easy for people to find it using Google and other search engines, and using our structured and methodical techniques you will attract increased web traffic, sales and profits.<br />
<a href="search-engine-optimisation-seo.html">Click here for more info&#8230;</a></p>
<h2>AdWords Campaigns</h2>
<p>Let us create a targeted AdWords campaign that effectively markets your products or services to the World Wide Web and blows your competition out of the water! Or if you already have an existing AdWords campaign then let us optimise it to create a finely-tuned marketing strike capability. <b>Fact:</b> we tripled a client&#8217;s AdWords sales using a <i>single</i> technique that took 5 minutes to implement!<br />
<a href="adwords-campaigns.html">Click here for more info&#8230;</a></p>
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